Everybody can do something
One important lesson I've learned in advocating environmental progress is that the perfect is the enemy of the good. It's not about everyone doing everything. Those days are over. In fact, that's part of what held back the movement. We can't hold people up to a gold standard, because that's unattainable. We're all guilty of being part of this problem. I have a swimming pool that I keep heated for our kids and a house that's got a big carbon footprint. I recognize that and try to do other things, not to justify it but to do the best I can. I can't do everything. But it's about everybody doing something. And if everyone would do something, we would get there. There's a great quote from the governor of Montana, Brian Schweitzer. He said, "Unless you're living in a tree eating nuts, you are a global-warming polluter." The whole idea here is to bring people in, not to push them out or alienate them. Not everyone in Hollywood is perfect, either. But you have to give Hollywood credit for some things. Leonardo DiCaprio and Cameron Diaz were driving hybrids before anyone-while people were still making fun of them. And that influenced people. And Hollywood made "An Inconvenient Truth." Hollywood made that movie, not thinking it was going to make them money, not thinking it was going to be a huge success. They did it out of passion.